Overview
A WhatsApp QR code lets people start a conversation with you on WhatsApp instantly. When scanned, it opens the WhatsApp application and begins a chat with the phone number you specify. You can also include a pre-filled message, so the person scanning does not have to type anything to get the conversation started.
WhatsApp QR codes use the https://wa.me/ link format, which is the official method recommended by WhatsApp for creating click-to-chat links. This works on both mobile devices (where it opens the WhatsApp app directly) and desktop computers (where it opens WhatsApp Web).
How to Create a WhatsApp QR Code
Follow these steps to create your WhatsApp QR code:
- Start a new QR code -- From your QR Dex dashboard, click the Create a QR Code button.
- Select the WhatsApp type -- Choose "WhatsApp" from the list of available QR code types.
- Enter the phone number with country code -- Type the full phone number including the country code, but without any leading zeros, plus signs, dashes, or spaces. For example, a US number would be entered as
14155551234 (country code 1, followed by the area code and number).
- Add a pre-filled message (optional) -- Enter a default message that will appear in the chat input when the conversation opens. This gives the person a starting point and can help you identify where the inquiry came from.
- Customize the design -- Adjust colors, shapes, and optionally add a logo. Consider using WhatsApp's brand green (#25D366) as an accent color for instant recognition.
- Save and download -- Give your QR code a descriptive name, click Save QR Code, and download it in the format you need.
Use Cases for WhatsApp QR Codes
- Customer support -- Offer a direct WhatsApp line for customer inquiries. Many customers prefer messaging over phone calls or email, and WhatsApp provides a familiar, conversational interface.
- Business communication -- Place WhatsApp QR codes on business cards, storefronts, or marketing materials so prospects and partners can reach you through their preferred messaging platform.
- Restaurant ordering -- Restaurants in regions where WhatsApp is widely used can place QR codes on tables, allowing customers to message their order or ask questions directly.
- Real estate -- Add a WhatsApp QR code to property listings and "For Sale" signs so interested buyers can start a conversation immediately.
- International business -- WhatsApp is the dominant messaging platform in many countries across Europe, Latin America, Africa, and Asia. A WhatsApp QR code removes barriers for international customers who may not use SMS or email as their primary communication method.
Best Practices
- Format the phone number correctly -- Use the full international format without any special characters. Drop any leading zero from the national number. For example, a UK number like 07911 123456 should be entered as
447911123456.
- Use a WhatsApp Business account -- If you are using the QR code for business purposes, a WhatsApp Business account provides professional features like business profiles, automated greeting messages, quick replies, and catalog integration.
- Set availability expectations -- If your WhatsApp line is not monitored around the clock, consider adding a note near the QR code about your typical response hours. For example, "We respond within 2 hours during business hours."
- Pre-fill with context -- A message like "Hi, I scanned your QR code at [location/event] and I am interested in..." helps you understand where the conversation is coming from and lets you respond more effectively.
- Verify WhatsApp is installed -- Keep in mind that the person scanning needs WhatsApp installed on their device. If your audience may not have WhatsApp, consider offering an SMS or email QR code as an alternative.
How It Works Technically
WhatsApp QR codes encode a URL in the format https://wa.me/[phone_number]?text=[message]. This is WhatsApp's official click-to-chat API. When a device scans the QR code and opens this URL, the operating system routes it to the WhatsApp application if installed, or to WhatsApp Web in a browser as a fallback.
Because WhatsApp QR codes use a standard HTTPS URL, they can also be created as dynamic QR codes. This means you can track scans and even change the phone number or message after the code has been printed -- a significant advantage for businesses that may need to route inquiries to different team members over time.